Food Chain - Issue 197 - December 2023 | Page 55

___________________________________________________________________________________________________________ Jarrolds
On the topic of Jarrolds ’ website , Nick reflects : “ Our ecommerce offering has grown from almost nothing in 2019 to now accounting for around ten percent of our revenue . To cater to this growing area , we ’ re planning to double the size of our current warehouse , which will enable us to stock more furniture , as well as strengthening our deli and hamper business .
“ We ’ re also looking at our supply chain , not least from our own perspective but with the aim of further expanding our services to other businesses . At present , we deal with everything to do with the product up until final mile delivery , which is handed over to an external party . However , we ’ re working with several partners and we ’ re currently in the process of acquiring a logistics company to enable us to look after our own delivery and fulfilment .
“ This will not only see us take complete ownership of our supply chain from the sourcing of products right through to delivery but unlocks our ability to champion local businesses by offering them something similar . Across our divisions , we ’ d then be able to offer other businesses the full range of Jarrolds services from office space , facilities management , and maintenance , through to warehousing , ecommerce , fulfilment , and logistics .”
With this in mind , it is clear that the business is committed to retaining its centrality in the local community . “ As we look forward into our third century , we want to consolidate the success of the rebrand , continue championing Norfolk , and help other local businesses excel ,” Nick concludes . “ Our London Street store will continue to evolve , staying relevant to retail trends and offering unique , carefully selected products that showcase and champion the best of Norfolk .” ■
www . jarrolds . co . uk
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