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“ To attract new customers from younger generations , we recognized the need to update our restaurants . People want to dine in safe , comfortable , clean , and modern environments , so we started with small jobs like reupholstering and updating paintwork or art . We quickly noticed a tremendous lift in sales at updated sites , which encouraged us to take on larger renovation projects , starting with our original Long Beach restaurant .
“ We then renovated our sites at Laguna Hills and Hemet , both of which experienced a five-to-seven percent sales lift consequently , and we ’ ve most recently renovated our site in Huntington Beach , which is our largest site located in a high-traffic area surrounded by popular neighborhoods . We closed the site for around three months to add a patio and refurbish the interior with a clean yet retro look , including reintroducing the original Polly ’ s colors of greens and oranges .”
Door-to-door delivery
As our conversation draws to a close , Eric is keen to tell us about the new range of bake-at-home pies and his plans to expand this area of the business . “ For years , we ’ ve been receiving requests to deliver our pies across the US , so last year , we decided to launch our shipping program ,” he reveals . “ The first challenge was finding the best shipping method , as our pies are all natural with no preservatives , so we started by delivering frozen , bake-at-home pies overnight .
“ We ’ re already getting really great feedback on this concept , with pies arriving in excellent condition and tasting fresh . As a result , we ’ re now expanding this service to our cookies and famous cinnamon rolls , as well as adding occasion baskets , which is a fantastic opportunity for us to expand our gifting range for events like Easter or Mother ’ s Day , for instance .”
Above all , we will maintain our emphasis on quality in everything we do as we continue to be a pillar in the community
As Polly ’ s continues to grow , Eric is tasked with introducing innovative concepts that attract new visitors while remaining consistent for loyal customers . “ We will continue to explore opportunities as we update the restaurants and delve further into the retail space ,” Eric concludes . “ Above all , we will maintain our emphasis on quality in everything we do as we continue to be a pillar in the community .” ■
www . pollyspies . com
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