Food Chain - Issue 199 - April 2024 | Page 83

_______________________________________________________________________________________________________
BonCulina requirements . Sanjay explores how these requirements have changed the company ’ s product development processes . “ We are expanding our offerings to accommodate various special preferences and requirements , including vegan and vegetarian options . This extends to our own restaurant chain , where we are considering the implementation of specialized menus for these customers . Whether frozen or chilled , we are trying to create these food options for each individual channel we operate through . Similarly , we are catering to specific dietary needs such as halal and kosher , recognizing the significant demand in these sectors . Our aim is to align with current customer needs and market demands by providing a diverse range of food options ,” he elaborates .
Sanjay aspires to propel BonCulina towards greater innovation , ensuring the company remains on its trajectory of consistent growth in the future . “ Essentially , our ambition is to become a one-stop shop . Indeed , our
... our uniqueness lies in our ability to cater to a wide range of customer requirements
uniqueness lies in our ability to cater to a wide range of customer requirements . While we understand we can ’ t possibly fulfill every requirement , we strive to cover most of them so that customers immediately think of BonCulina for their foodservice needs . In addition , in the next three-to-five years , product innovation and sustainability will remain our core priorities . We also plan to expand both internationally and within the UK to reach new channels , all while working towards new product development ,” he ends .
Through unrelenting innovation and keeping its customers ’ best interests in mind , BonCulina is primed to achieve even greater success as it expands internationally . ■
www . bonculina . com
foodchainmagazine . com 83