Food Chain - Issue 200 - June 2024 | Page 19

_______________________________________________________________________________________________________ Packaging
• Compostable packaging is designed to break down into natural components and organic matter . It is a much more sustainable alternative to traditional packaging materials like plastic , which can take hundreds of years to break down .
Strategies for implementing sustainable packaging solutions in the food industry Many strategies are successfully used to implement sustainable food packaging solutions . First of all , packaging size is crucial , as using the correct-sized packaging can reduce transportation costs and waste . Using the right materials is important , and with modern compostable materials becoming expected for companies involved in food packaging , finding the right material type is key . Using automation in the packaging process is another strategy that can increase productivity while reducing waste .
• When choosing materials , single-use plastics should be eliminated in favor of plant-based compostable materials .
• Choose snug-fitting packaging wherever possible to reduce material usage and avoid using oversized or overly complex packaging that requires special or specific transportation .
• Use technology and automation to improve efficiency in packaging processes . Automating and standardizing packaging processes reduces damage and material consumption .
It should be noted that many consumers are increasingly willing to pay more for food packaged using compostable or recyclable materials . Addressing the negative environmental impact caused by single-use food packaging is crucial for consumer satisfaction and can enhance brand reputation . Aligning with consumer preferences to promote sustainability is essential to maximizing sales .
Benefits of sustainable packaging The benefits of switching to sustainable food packaging materials include :
• Less product package waste .
• Decreasing packaging-related costs in the long run through efficient use of resources and materials .
• Using renewable , compostable , and reusable materials to reduce the negative impact on the environment .
• Improving brand image by appealing to customers who are conscious of environmental issues .
The shift in the food industry to sustainable materials is not simply a passing trend but an essential step towards a future that is kinder to the environment . Embracing recyclable and compostable materials can help businesses mitigate resource depletion and reduce pollution and waste .
This can be done while appealing to a passionate , growing customer base that prioritizes environmental issues . Despite some initial investment costs , the longterm benefits can make the adoption of sustainable packaging materials worthwhile in environmental and financial terms . ■
For a list of the sources used in this article , please contact the editor .
Felicity Kelly www . bunzl . com . au
Felicity Kelly is the Head of Sustainability at Bunzl Australia & New Zealand . She assists organizations in enhancing their sustainability performance and reputation , as well as managing their entire value chain through stakeholder engagement , communication , risk management , problemsolving , strategy development , and execution . Felicity holds a master ’ s degree in Corporate Environmental and Sustainability Management from Monash University . She has extensive experience working across various sectors , primarily in Fast- Moving Consumer Goods ( FMCG ) and logistics .
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