__________________________________________________________________________ Uncle Giuseppe ’ s Marketplace
Product innovation
Beyond providing a one-of-a-kind shopping experience to consumers , Uncle Giuseppe ’ s also places a strong focus on product innovation , enabling it to further stand out from the competition . “ During our quarterly meetings , joined by the directors of each department , we extensively discuss product innovation . I rely on them to bring forth new ideas , although I sometimes contribute fun concepts myself . As an example of how we foster innovation , we recently spent a week in Parma , Italy , where we attended a food show and visited local supermarkets . This trip inspired us to develop a few exciting ideas that Uncle Giuseppe ’ s will soon be introducing . One notable product innovation that we recently launched is our rainbow cheesecake , which was invented by one of our talented bakers . Additionally , we conduct sampling sessions for our latest creations , and if they meet our standards , the team proceeds with their development ,” informs Carl .
To ensure its products are up to its stringent standards , Uncle Giuseppe ’ s relies on carefully selected suppliers . “ Dating back to the time we operated our first store and continuing to the present day , our relationships with our vendors are long-standing . When picking a supplier , our emphasis is not on the shopping experience they provide , but rather on forming strong partnerships with vendors who can consistently supply us with the finest ingredients . For instance , our beef supply is sourced exclusively from Sterling Silver Beef , known for its superior quality . This means that we don ’ t have to engage multiple purveyors since we have already established a partnership with a supplier who meets our requirements for beef . Our priority is not to get the best price ; instead , we ensure that our vendors can reliably deliver the finest and most authentic ingredients . Another example of our approach can be seen in our recent trip to Italy where , as part of our innovation process , we decided to switch all our flour to Italian flour , which is not enriched . Subsequently , we searched for the right supplier for this product and once we found it , we established a partnership based on mutual reliability , ensuring that our collaboration will be successful . While we may not always get the lowest price from them , we know we can count on a dependable supply of the highest quality items . It is safe to say that constantly changing suppliers is not our style ,” Carl ends .
By upholding its continuous commitment to food innovation , creating unforgettable customer experiences , and fostering enduring supply partnerships , Uncle Giuseppe ’ s is poised to continue delighting many more customers with exceptional offerings in the years to come . ■
www . uncleg . com
Thirsty for Pleasure
An excellent ally for your body , thanks to its distinctive mineral composition , Farrarelle ’ s natural effervescence brings out the best in the flavours of every meal .
www . ferrarelle . it / en
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