Food Chain - Issue 203 - December 2024 | Page 68

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“ It is one thing to have a constant development of the food and drink concept , but we also focus on the continual improvement of internal routines , efficiency , and digitization . We are looking to simplify both the guest experience and everyday working life for our employees . Egon also continuously invests in refurbishment and the expansion of existing restaurants , spending an average of € 8 million to € 15 million yearly .”
Over the next five to ten years , Norrein Group has big plans for further expansion . Dan Robert reveals what ’ s next for the business : “ Fortunately we are not owned by a financial investor with a set expansion goal . Our internal goals are primarily to ensure quality and look after our existing management team and employees — and , through this , we generate increased turnover , and unparalleled results . This is a policy that has worked throughout the last 40 years , but both owners , administration , and employees also want to grow the number of units across Norway , Sweden , Denmark , Germany , and the UK . Eventually , we ’ d also like to expand into the US .
“ We aim to open two to five new restaurants per year , over the coming years .
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