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Chile peppered growth
Discover how Blake’ s Lotaburger withstood the test of time and conquered the Southwest
When World War II navy veteran Blake Chanslor opened the first Blake’ s Lotaburger( Lotaburger) in southeast Albuquerque in 1952, he established a cherished New Mexico tradition. The following year, he launched two additional stores and subsequently continued to expand his reach to encompass 23 cities across the State of New Mexico. Fast forward seven decades, and Lotaburger has established itself as a local favorite and an essential stop for visitors to the Southwest, renowned for its freshly prepared burgers crafted from the finest ingredients. Blake Chanslor remained the owner of the chain until 2003, when the company was acquired by Ron Rule, the current CEO, who has since kept Lotaburger a family-owned business.
“ Lotaburger has remained a staple in the State of New Mexico since 1952. With 78 locations, our restaurants cover the four quarters of New Mexico, as well as El Paso, Texas and Tucson, Arizona. We continue to offer the same signature items that have historically been the basis of the business’ success,” begins Ron.
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