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& Key viable. We’ ll be able to reduce waste, and the product can be used as fertilizer. It’ s too thin in its current form to be anything other than feed, but with some upgrades, this nutrient dense product will be a rich, natural fertilizer.”
“ In terms of partnerships,” Brett adds,“ we also assess the sustainability credentials of our vendors to ensure their operations align with our own. Finding like-minded vendors pushes us to constantly look at our own sustainability initiatives. We partner with Saverglass whose furnace mix is one of the best in the industry from a recycled material perspective. Partnerships such as this help to reduce waste and promote circular economy principles. We’ re also making some adjustments to our bottles to eliminate certain materials, such as exploring alternatives to the current metal neck tag.”
to expand and grow sales. He is passionate about the export market, and we’ re already having conversations with a couple of UK importers and distributors. So, there’ s an interest in moving over to Europe in the next five years to expand our sales territories and grow the sales team.
“ We’ re always expanding our hospitality programs and lodging opportunities,” Brittany concludes,“ making sure that we continue to adjust with the times and come up with ideas that maybe some of our competitors haven’ t, so we can continue to be a success and improve our efficiency and effectiveness. Right now, we’ re embarking on a program of continuous company-wide improvement alongside continuing to push the boundaries and ensure the quality of our products.” ■
Continuous improvement culture
At Castle & Key, bourbon hospitality extends beyond the distillery with the option to stay at one of several thoughtfully restored properties.“ We also recently purchased a property just up the hill from our facility,” Brittany adds.“ This will be available for use by clients and the public as an Airbnb property and we’ ll also be farming the land around it. Alongside that project, we’ re also building some palletized warehousing to limit our trucking lines and lower our gas usage. We really strive to multi-purpose our spaces for adaptive reuse. There are always projects in development in our hospitality segment, as our food and beverage team are constantly looking to enhance their offering. Restoration never ends here; there’ s always something going on within operations, hospitality and events, and sales.”
Looking to the future, Castle & Key is set for a busy few years ahead.“ We are already in 24 states,” Brett explains.“ We’ re expanding our bottling line capacity and continuing to provide our clients with high quality service. Our slop solutions, as already highlighted, are advancing. On the sales side, Will wants www. castleandkey. com
Saverglass, a world expert in the design, production, customization, and decoration of high-end bottles for the spirits market, is a privileged partner of the world’ s leading and emerging spirits brands.
As a valued partner, we toast Castle & Key’ s dedication to the growth of their craft and operational excellence.
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