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joint venture with Eureden, a large agri-food co-operative based in Brittany, France. The venture sees the formation of the E & G Sales Company to create the largest offering of egg products available in the marketplace. Through E & G Sales Company, customers can source everything from poached, fried, and soft boiled eggs to pancakes, French toast, gourmet omelets, and more. This joint venture comes closely after Griffiths Family Foods’ acquisition of Framptons’ egg division in 2024, which has allowed the company to further expand its horizons off the back of a longstanding, pre-existing partnership.
“ After supplying Framptons with eggs for over 30 years, the opportunity to purchase their egg division allowed us to strategically position ourselves into the added-value market,” Elwyn explains.“ This acquisition ensured that we inherited the IP to allow us to seamlessly produce the same high quality omelets and liquid egg that customers had become so accustomed to. Our hens lay fresh eggs every day, so the acquisition of a value-added business in a rapidly expanding convenience market futureproofs the company for years to come.”
Sustainable systems
As the company continues to grow, one of the family’ s greatest strengths remains its vertically integrated business model. From rearing new chicks on its own farm in a multi-tiered, RSPCA-approved rearing facility to packing, processing, and transporting products, the company’ s operations promise security and traceability, encapsulating quality, care, and exceptional supply chain management.
“ Our approach is centered around producing fresh eggs through sustainable systems and processes,” Andrew elaborates.
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