____________________________________________________________________________________________________ Honor Foods
us to serve their entire marketplace or area, a priority that guides our acquisition strategy. Generally, having a larger geographic coverage significantly benefits our suppliers, and our ultimate goal is to establish national reach. We strive to align ourselves with our customers’ footprints, a strategy that allows us to grow alongside them as they expand into new markets where we already have a base of operation. Next, and equally important, is the cultural fit of any potential acquisition, with respect to who we are and our principles. As a family-run business, we are proud that each acquisition still has family members working in the business. Burris Logistics typically seeks a partner that makes sense not only from a business and sales standpoint but also for their team members, as they want to see them be successful moving forward. Therefore, finding the right cultural alignment is essential for us,” he states.
Broadening its geographical coverage is a key priority for Honor Foods, as highlighted by its acquisition strategy. To reach even more customers, the company has recently opened a new distribution center in Orlando, Florida.“ Orlando was a logical place for us to expand, especially since we already had a small operation there that came with our acquisition of Sunny Morning. We also operated another small facility down in Fort Lauderdale, Florida. Centrally located, Orlando makes it easier for us to serve the Southeast and benefits from a rapidly growing population, presenting significant opportunities for natural growth. Additionally, its large hospitality market makes it an ideal location for us to modernize our overall facility and distribution capabilities to foodchainmagazine. com 75