_____________________________________________________________________________________ Casella
Family Brands
... we work in a joyful industry that is known for celebrating life, family, and friends, and we want our workplace to reflect that spirit
Australian winemaking industry.“ Peter Lehmann Wines is one of Australia’ s great wine stories,” Simon explains.“ Founded in the late 1970s during a period of low grape demand, Peter supported local growers by taking their fruit and selling the wine – effectively saving the Barossa community. Today, we want these highquality wines to be widely available through independent merchants, hotels, and restaurants. We have recently partnered with Boutinot Wines, and this partnership has made an excellent start, with significant opportunities ahead.”
Collaboration, curiosity, and creativity
Although great-tasting wine is the pillar of CFB’ s success, its people and partnerships are equally important to providing exceptional service.“ We work closely with our Australian colleagues across winemaking, marketing, and supply, and I ensure John Casella remains fully engaged in our progress,” Simon explains.“ We have several long-term partnerships that play a significant role in our success. Encirc, for example, supports our glass, bottling, warehousing, and distribution needs, and the7stars have delivered exceptional media execution for us. Most recently, we’ ve worked with Londonbased creative agency, isobel, to deliver our‘ Good on Ya’ campaign for [ yellow tail ].
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