Food Chain - Issue 211 - April 2026 | Page 240

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premises, and lines create a blank canvas for advancing technology,” continues Mark.“ We’ ll have that capacity to grow and expand the range more. While these investments need to be considered carefully, we explored both our growth rates and our bottlenecks, and we felt now was the right time to build the new premises.” He reveals that increased customer numbers play an important role in technological innovations.“ We’ re focusing on consolidating our customers’ orders – we have a large picking operation to select each item that they request and we need space to be able to do that. We’ ll also use new automation to scan those products, bring them together for customers and reduce manual handling. With fresh sandwich products, you only have a few hours for picking, so by utilizing automation such as new camera systems and scanning equipment, it’ ll greatly improve efficiency.”
Putting people first
At present, one of Tiffin’ s key initiatives is its MORE campaign, showcasing a commitment to continuous evolvement of its food-to-go range in response to customer demand.“ Essentially, this is a bigger range with tastier choices and more innovative, sustainable packaging,” explains Mark.“ MORE is built around consumers wanting convenience, variety and quality, combined with exceptional taste and the introduction of new ideas. Developing the MORE campaign is a priority for us as we grow, because we have more competition now that we’ re a national supplier. Within that, we’ ve launched our premium range, the Tiffin Collection.” Alongside its Tiffin Collection, which includes premium offerings such as an Italian Chicken sandwich, the company is dedicated to diversity, with a further focus on its vegan ranges.“ Plant-based options should never
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