_________________________________________________________________________________________________________ Sweegen
Sweegen is advancing a focused growth strategy built around sweetener innovation, taste modulation, global application expertise, commercial excellence, and customer partnership.
For more than a decade, Sweegen has helped food and beverage brands reimagine what is possible in sugar reduction and better-foryou product development. Today, the company is entering a new phase of strategic growth focused on sweetener and taste systems that help customers create products with less sugar, cleaner sweetness, and exceptional sensory appeal.
Built for a market where taste remains the ultimate driver of consumer acceptance, Sweegen brings together a global portfolio of signature sweeteners, taste modulation technologies, sweet protein systems, and flavor creation capabilities. Its solutions support brands across beverages, dairy, confectionery, bakery, sauces, snacks, nutrition products, and more.
“ At Sweegen, our goal is to help customers create products that consumers genuinely enjoy,” says Shari Mahon, Chief Commercial Officer at Sweegen.“ Sugar reduction requires a complete taste approach. It is about building the full sensory experience, including sweetness quality, flavor balance, mouthfeel, texture, and finish.”
Sweegen’ s portfolio is centered around three key areas: sweeteners, taste modulation, and integrated taste systems. Through Bestevia ® Signature Stevia Systems, Tastecode ™ Natural Flavor Technologies, Sweetensify™ Flavors, Ultratia ® Sweet Protein Systems, and Flavor Creation capabilities, the company helps brands tailor solutions to specific formulation goals, application needs, and consumer expectations.
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