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validation, creating a faster, smoother path to launch,” Steve explains.

WDG also underpins the company’ s seasonal expertise in formats ranging from Advent calendars and specialty tins to candy cane tubes, of which creative werks produces the majority of US supply through a vertically integrated, closed-loop operation that reintroduces scrap plastic into production.

The concept of circularity is just one aspect of the strong corporate responsibility policy in place at creative werks. The company is ISO 14001 certified and undergoes both EcoVadis and Sedex audits to ensure it is consistently accountable for its actions. It is also a longstanding member of AIM-Progress, a Brussels-based responsible sourcing initiative with members including some of the world’ s largest fast-moving consumer goods( FMCG) companies.“ We were invited to participate in the organization around ten years ago as

one of the first supplier members, working alongside brands like Mars, Nestlé, Coca- Cola, PepsiCo, and Unilever,” Steve confirms.

Family ownership

In terms of sustainability, creative werks also supports clients in meeting their environmental objectives, having helped several companies transition to more responsible packaging materials. Extensive research and development( R & D) are crucial to designing and developing sustainable options, whether that’ s through new technologies, materials, or production methodologies. The company has for many years, run 100 percent on alternative energy thereby significantly reducing its carbon footprint.

Aside from sustainability, there are other key trends impacting the market, most notable for creative werks is ongoing merger and acquisition( M & A) activity.

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NorthAmericaFlexibles @ amcor. com

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