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... we have a longstanding relationship with The Trussell Trust , which is a food bank charity
As David informs us , Aberrant Group has just launched a new sponsorship program for an under-tens girls football team in Stafford . It also supports other football sponsorship in the other communities in which it operates .
“ We ’ re connected to our communities in so many different ways ,” he reveals . “ For instance , we have a long-standing relationship with The Trussell Trust , which is a food bank charity . We also carry out a range of initiatives , such as quarterly litter picks and charity car washes . It ’ s super important to all at the group that we are good neighbors and are part of the communities that represent our team and our customers !”
David ’ s energy for the group has shined throughout our conversation . Going forward , he intends to funnel it into an ambitious expansion plan for the Aberrant Group . He says that continued investment in the customer experience , automation , digital and drive-thru technologies are key to the Aberrant Group ’ s future growth and success .
He is ambitious and , in the next ten years , wants to continue to expand his group ’ s size . “ I see significant opportunities for us in the future ,” he concludes . ” As long as we continue to do the right thing for my people , customers and the communities we operate in , lead and run great restaurant operations and continue to add value and champion the McDonald ’ s system .” ■
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