______________________________________________________________________________________________________ McColgan ’ s
▲ Nigel Cairns recognized opportunities in mainland UK and consequently commissioned studies to identify specific targets .
“ This led to us launching our new gourmet range to address a gap in the market for a more premium offering ,” he explains . “ These sausage rolls have a much higher filling to pastry ratio , or in other words , more meat content when compared to our standard products . We ’ ve just entered a private label contract with major retailer , Iceland , and it ’ s a huge success so far . As the market for ‘ stay at home ’ customers is already showing room for growth , we ’ re now embarking on a program to launch a gourmet pie range too .”
Growth trajectory
Turning to current operations , both William and Nigel suggest that listening to consumers , providing good customer service , and fostering positive working relationships are key to success . “ It ’ s critical that we deliver on time and in full to all our customers , and
Butterfly Poultry , a renowned and reliable poultry trading company , takes pride in being a valued partner of McColgan ’ s
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