Food Chain - Issue 199 - April 2024 | Page 74

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Leading international supplier of craveable and innovative food favorites , Sigma Foodservice ( Sigma ), has gone from strength to strength over the last few years . Following several major acquisitions , the company is now looking to expand into new markets and territories . As Director of Marketing , Shawn Munck , begins : “ Our philosophy is that we are dedicated to bringing local food favorites to communities everywhere , and we are proud to offer a very diverse range of food products .

“ Sigma operates in 17 countries worldwide , including the US , Mexico , several countries in Central and South America , and a handful of countries across Europe . We offer really high-quality products at a variety of price points , from our value range to the super premium collection . Since we ’ re a multinational brand , we always make sure that our offering is tailored to the local consumer market .
“ We ’ ve always strived to be more than a traditional supplier and manufacturer for our customers . We want to build and maintain strong partnerships with our customer network , which means sharing business insights and key data-driven findings that will help both parties thrive . We are always looking for solutions that will help grow both our business and the businesses we work with .
“ My work is primarily with the United States division of Sigma Foodservice and our European brands . We target quick-service , fast-casual , and fine
In total , Sigma has over 100 brands globally , and more than 46,000 employees
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