Food Chain - Issue 202 - October 2024 | Page 125

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PWR
“ Standing for Packaging with Robots , PWR was established just over 20 years ago by four individuals who were working in the automation business . Two of them were software engineers , while the others were mechanical engineers , united by their dream to start their own business making automated packaging solutions for various customers . In 2005 , the company made its first delta robot , a high-speed pick and place style robot , which marked the beginning of PWR ’ s current success .
“ As specialists in food packaging automation , our core operations revolve around building packaging solutions for the food industry , primarily high-speed pick and place robots . Although our headquarters have been based in Scotland since 2004 , our machines are engineered , designed , and built in our facility in Ede , Netherlands . Notably , this plant is based in the Food Valley area , where a lot of food is produced , and employs over 100 staff members ,” he continues .
role within the company . Therefore , we benefit from a wealth of experience .
“ Moreover , our customer centric approach is crucial to our success . The services we provide extend beyond building robotic packaging solutions for food manufacturers . Instead , we become invested in our customers ’ journey adopting our solutions . This is because implementing robotic packaging solutions entails a steep learning curve , and customers often have many questions about robotics and how they fit within their business . To address this , we focus on accompanying clients throughout the entire journey , starting with the initial analytical work that needs to be done in their factory to assess the compatibility of robotic packaging solutions with their operations . By taking the customer through every step of the way , we ensure they fully understand what robotic solution is best for their business
When it comes to sustainability , we employ a holistic approach that benefits us as well as our customers
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Customer centric approach
Speaking of staff , Peter proudly attributes PWR ’ s success to its talented personnel , along with their dedication to their customers . “ We have a very dedicated , rather young workforce , as we hire graduates who tend to stick with us for a long time . In fact , the average age of our employees is 34 , which is relatively young for a machine building company . A significant portion of our workforce has worked here for a long time , and two of our founders still play an active
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