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Duc eating habits as people cut back on meat consumption. We want the brand to represent this more modern, reflective approach. We want to convey our passion for highquality, appetizing snacks and to reflect, not only our commitment to quality, but also to innovation.”
Part of modernizing the branding includes reflecting Le Duc’ s long-standing commitment to sustainability. Mark outlines some new developments in this area:“ Sustainability is one of our core values as a business; we have a major program internally to make the company more efficient. At the moment, there is one part of our product that isn’ t recyclable: the plastic bag containers of some of our products. We currently have a supplier of recyclable material we will be able to use in the future. The availability of the bags is limited now, but as soon as the supply is usable, we will integrate it into our operation.
“ Our wider program includes a sustainability report, which helps us minimize our impact on the environment, reduce food miles, and reduce our overall emissions. We recycle as much of our waste as possible and utilize electric cars. We have also integrated sustainable cold storage and warehousing technologies. It’ s an approach that spans the entirety of the business.”
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