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Tradition, technology, and trends

Thanks to its history spanning over two centuries, Mizkan is no stranger to moving with the times, and excels at adapting to evolving customer demands and embracing modern innovations. Chikara shares insights into the company’ s current approach to research and development.“ By harnessing the assets and resources of our entire group, we can effectively support and drive growth in our European business. We have established a structure that enables us

to leverage the expertise, know-how, and technologies cultivated within our group, allowing us to preserve tradition while driving innovation. For example, in the fermentation process of vinegar, we apply cutting-edge technologies that enhance and modernize the process while maintaining the same high quality by using traditional fermentation methods. Moreover, by employing advanced

technologies in raw material processing and product design, we are able to swiftly adapt to shifts in customer preferences and diverse requirements. Guided by a customer-centric approach, we continually work to accurately capture market trends and evolving needs in order to develop and propose new products.”

Expanding further on the topic, Alison Robertson, Mizkan’ s Quality Assurance and Technical Director, clarifies:“ Our rich heritage gives us the opportunity to build on our wealth of knowledge based on years of fermentation and vinegar production, using both ancient and modern techniques. Always keeping the customer in mind, we collaborate globally to share our knowledge on products and processes while ensuring that culinary trends are taken into account. Additionally, our research and development efforts enable our food scientists to experiment with new technologies and processes.

. Redefine. Refresh.

REFLEX MARKET

Tomato & Red Onion Chutney

www. reflexlabels. co. uk marketing @ reflexlabels. co. uk

@ ReflexGroup

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