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Established by a former sushi chef in 2014, IRO Sushi( IRO) began with a clear vision to bring fresh, made-to-order Japanese cuisine to local communities across London. After setting up a handful of stores, Founder and Managing Director Chhong Sherpa sought to scale beyond his personal capacity, and so IRO’ s franchise model was born.
Now with 32 stores across the UK, predominantly located in London, IRO is bringing the artistry of traditional sushi and Japanese cuisine to wider audiences, meeting increasing demand for seafood at an affordable price that doesn’ t compromise on quality. Its motto‘ freshly rolled, locally served’ summarizes IRO’ s approach to celebrating freshness, flavor, and cultural heritage while
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