____________________________________________________________________________________________ HOS
Global Foods
domestic salesforce that is the largest of its kind in the South Asian channel. For a global brand looking to enter or scale in North America, we are effectively a turnkey operating system. Being candid about the rest of the category, a meaningful share of South Asian product on shelf in North America still moves through a fragmented broker-and-consolidator chain – sourced opportunistically, repacked in warehouses with limited hygiene oversight, and with very little visibility back to the original grower or mill. We deliberately do not operate that way. We go direct, we know our origins, and we control the chain ensuring hygiene and traceability end-to-end.”
HOS also operates its own brands, including Laxmi, which was honored in 2025 with a Multicultural Excellence Award by the Association of National Advertisers( ANA), making it the first ever South Asian Indian food brand to win in the program’ s history.“ This is one of the most
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