____________________________________________________________________________ Nature’ s Touch Frozen Foods“ The world is getting hotter, and that’ s not good for crops – especially fruit,” John elaborates.“ In these economic times, berries, in particular, are the most expensive they’ ve ever been and, unfortunately, unhealthier foods are often the most affordable. Frozen fruit costs about 30 to 50 percent less than fresh. Secondly, frozen fruit produces a lot less waste. It’ s a fact that fruit, especially berries, are thrown away eight times more than any other item in the food chain, meaning that only 30 to 40 percent of fruit actually makes it into a human’ s mouth. Frozen fruit has a recovery rate of around 95 percent. We strongly believe that if we want the future of food to be more accessible, then we’ re going to have to do more freezing and less wasting.”
Sustainable snacking
As the demand for accessible, high-quality frozen fruit increases with the current market conditions, Nature’ s Touch is innovating new and exciting ways for customers to foodchainmagazine. com 35