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Packaging is addressed with a similarly measured attitude.“ The discussion around fresh produce packaging is much more nuanced than simply plastic versus no plastic,” reflects Kaisa, commenting that food waste carries its own environmental footprint, and that plastic markedly extends the life of products such as Finnish cucumbers.“ In my opinion, the right question is how do we minimize the total environmental impact while protecting the product?” She expects to see less material, better materials, and more recyclable solutions, with loose produce where it genuinely works.
Over the next five years, Kaisa’ s goal is for Satotukku customers to view the company as a partner who understands their business and helps them develop their category, while suppliers regard it as a route to build the Finnish market. Furthermore, she wants talented people to discover it as a place to learn, take responsibility, and build careers. Following several demanding years of
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